Design Focus
Concept, Branding, Motion, Visual
Tools
Adobe After Effects, Adobe Photoshop, Adobe Illustrator
Creation Time
October 2024 [ 2 Days ]
Purpose
Personal Project
All trademarks, official artwork and music rights belong to Chase Atlantic and Fearless Records.
RICOCHET is a single released in anticipation of Chase Atlantic's fourth studio album, Lost in Heaven. As a long-time devoted listener, this release evoked a sense of motivation and inspiration, prompting me to create supplementary material for the single. Drawing from the official single campaign branding, I developed cohesive visuals that align with its aesthetic, including a lyric video, conceptual CD and vinyl editions, and promotional materials such as posters and billboard designs.
Lyric Video ✦
With Adobe After Effects, I created and uploaded a lyric video hours after public release. The lyric video has amassed 30,000+ views on YouTube. Using the aesthetic of RICOCHET, I included the pixelated typeface, colours and grain while focusing on the flow of the lyrics.
Lyric Video
Music Rights / Chase Atlantic, Fearless Records
Adobe After Effects
Physical Copies ✦
The physical copies of the single in CD and vinyl form captures Chase Atlantic’s signature aesthetic—dark, sleek, and immersive—while creating a tangible item that fans would want to collect. The combination of clean typography, modern gradients, and subtle detailing ties back to the atmospheric tone of RICOCHET and the Lost in Heaven album campaign.
Conceptual Vinyl
Image Rights / Chase Atlantic, Fearless Records
Adobe Illustrator, Adobe Photoshop
Conceptual CD
Image and Trademark Rights / Chase Atlantic, Fearless Records
Adobe Illustrator, Adobe Photoshop
Poster ✦
This promotional poster for RICOCHET, a single by Chase Atlantic, captures the band’s moody, futuristic aesthetic with minimalist yet striking design elements. The poster utilizes a gradient-heavy blue background, creating an atmospheric and ethereal feel that aligns with the band's signature style and the themes of the Lost in Heaven album campaign.
Process Work ✦
This breakdown showcases a cohesive set of visual assets created for Chase Atlantic’s single "RICOCHET," leading up to their fourth studio album, Lost in Heaven. The designs reflect the single's moody, futuristic aesthetic and maintain consistent branding across digital and physical formats. The social media header features overlay blending modes, grainy textures, and pixelated typefaces to create a modern, digital feel while highlighting key details like the single title, album name, and release date. The single cover, predominantly blue with 3D-modeled elements and surreal character imagery, establishes a dreamy, atmospheric look that ties into the album’s overarching themes. Across all assets, the consistent use of typography, colors, and textures reinforces Chase Atlantic’s identity, creating a seamless experience that resonates with the album’s narrative and aesthetic.
RICOCHET Release Material Breakdown
Image Rights / Chase Atlantic, Fearless Records
Project Playlist ✦
RICOCHET ON REPEAT.